Are you positioning yourself the right way?

A two-minute self-assessment, then an anonymous crowd of colleagues, clients, and friends tells you where they actually place you. No account needed to start.

100% anonymous
HR & PeopleSME / Business OwnershipReal EstateInvestment & Capital MarketsData & AIProduct ManagementEdTechDesign (UX/Product)Marketing & GrowthSales & Business DevelopmentSoftware EngineeringCorporate Finance & AccountingOperations & Supply ChainCivil Engineering & Sustainable InfrastructureCybersecurityHealthcare & Life SciencesLegal & ComplianceManagement Consulting & AdvisoryVisual Art, Brand & Graphic DesignAudio, Voice & Sound ProductionVideo, Animation & Spatial MediaWriting, Editorial & CopywritingCreator Economy & Digital PublishingExecutive Leadership & Governance
FintechHealthtech & HealthcareE-commerce & RetailSaaS & B2B TechEdTechReal Estate & PropTechGaming & Interactive EntertainmentMedia & EntertainmentTelecomTravel & HospitalityLogistics & Supply ChainManufacturing & IndustrialEnergy & SustainabilityGovernment & Public SectorNon-Profit & Social ImpactProfessional Services & ConsultingAutomotive & MobilityAgriculture & FoodTechWeb3 & CryptoConsumer Goods (CPG)

How it works

From blind spot to plan in four steps

  1. 1

    Position yourself

    Name your field, the problems you're pulled in for, and who you actually serve. Two minutes.

    Most fields narrow to a specific sub-niche in under 10 seconds of typing.

  2. 2

    Share one link

    Colleagues, clients, and peers rate how they see you. Anonymous, under a minute each.

    Most people get 8–14 responses in the first week.

  3. 3

    See the real gap

    Where your self-view and the market's view diverge — scored honestly, per axis.

    Every score is shown next to its chance baseline, not on its own.

  4. 4

    Get your plan

    Paid

    A named diagnosis, the three moves that close the gap, ready-to-paste copy, and a re-test date.

    Most reports come back with one move you can ship the same day.

Everything above is free ↑ · The plan is the paid part ↓

See it in action

Everyone has a blindspot.

This is a real example — drag the divider, try the other cases, then find yours.

Crowd viewCrowd Perception

Their tangible specialty, as the market sees it:

Growth-Stage Funnel Optimizer

Growth PM · Other Businesses (B2B)

Consensus

81%

81% converged on this read

Audience

Other Businesses (B2B)

Preferred challenges type

Scale & Velocity Acceleration

Anonymous aggregate

Everyone pulls you into funnel and engineering execution, not strategy.

Self viewSelf Signal

The positioning they declare for themselves:

0-to-1 Product Strategist

B2B SaaS PM · Other Businesses (B2B)

Self-confidence

Low self-alignment

(Low Self-Align)

Audience

Other Businesses (B2B)

Preferred challenges type

0-to-1 Foundations & Inception

Declared profile

You focus your energy on shaping vision and strategy for leadership.

Drag to compare
Gap 42%

WHAT LANDS IN YOUR DASHBOARD

A report that names the gap is diagnostics. This one closes it.

  1. 40%

    can describe your work correctly, end to end

    01

    One number, in plain English

    "About 4 in 10 people in your circle can describe your work correctly, end to end." Not an average that hides the truth — the share of people who got all three parts right.

  2. Right Work, Wrong Room

    People know your craft and when to call you — not who it's for.

    You get introduced to people who admire the work but cannot buy it.

    02

    A diagnosis, not a dashboard

    One archetype. One sentence. One cost statement. You'll know within five seconds which of the eight shapes you're in. The archetype name below is itself a clickable button, jumping straight to its full card in the grid.

  3. Signal strength

    Sub-niche62%
    Challenge type55%
    Audience71%

    Random guessing would score about 8% here.

    03

    Scores that don't flatter you

    Agreeing with you on a 1-in-3 question isn't the same as a 1-in-140 question. We show you the odds beside every score, so 50% never gets congratulated twice.

  4. Do this nowQuick

    Replace your headline label with your exact sub-niche

    How to do it

    1. Open your LinkedIn headline editor
    2. Remove the broad category term
    Copy-paste templateCopy

    Avoid: stacking multiple sub-niches to capture more search traffic

    04

    Your next action plan

    Ranked, specific, and small. Each with the exact steps, a copy-paste block for your profile or post, an effort estimate, and what not to do.

  5. Wave 1
    Wave 2
    Wave 3

    Challenge-type clarity: 0% → 41% in 74 days

    05

    A dated re-test

    In 60–90 days, run it again on the same link. You'll get a measured before-and-after — "your challenge-type clarity went from 0% to 41% in 74 days." Proof, in a category that runs on assertion.

  6. 90-day program

    Wave 1

    Day 0 — plan locked in

    Wave 2

    Day 30 — Stage 1 tasks resolved

    Wave 3

    Day 90 — Stage 2 tasks resolved

    06

    Not one re-test — three

    Stage 1 closes in 30 days, Stage 2 in 60 more — each wave only unlocks once you've actually worked the plan, not just waited out the clock. Three readings of the same signal over 90 days, so you watch it move in stages instead of guessing once.

EIGHT WAYS TO BE MISREAD

Most positioning problems are one of eight shapes.

Your report names yours in one sentence — and tells you what it's costing you.

THE ONLY SENTENCE THAT MATTERS

Opportunity doesn't arrive because people admire you.

It arrives when someone, in a room you're not in, finishes this sentence:

"I know someone who helps design teams with broken design systems in e-commerce."

Every blank they get wrong is work that goes to someone else. This assessment measures how many people in your network can fill in all three.

Their field

Wrong search, wrong shortlist

You get referred for work you don't want — and filtered out of the work you do.

The challenge

Right person, wrong moment

You get called too early for budget, or too late to shape the decision.

The audience

Introduced to people who can't buy

Warm intros that flatter you and go nowhere.

In private beta with 40 professionals across 9 countries. Results published as they re-test.

The anonymity guarantee

Anonymity isn't a setting. It's the architecture.

There is no column in our database linking a response to a person. Not for you, not for admins, not for us. We couldn't reveal who said what if we wanted to.

Aggregate-only, always · Minimum cohort sizes enforced

Honest scoring

We don't congratulate you for luck.

Agreement on your niche is a 1-in-140 guess. Agreement on your challenge type is 1-in-3. Scoring both the same way is how positioning tools tell people they're doing fine when they aren't.

Every score shown against its chance baseline

Niche agreement50%

1-in-140 chance

Challenge agreement50%

1-in-3 chance

FAQ

Questions worth answering before you start

  • Most people get 8–14 responses in the first week. We give you a pre-written share message and tell you exactly how many more you need. You don't pay until you have enough for a real report.

  • They'll know you're running a positioning check. They won't know what anyone else said — and neither will you, individually. Only aggregates are ever shown.

  • No. There is no field in our system connecting a response to a person. This isn't a policy we follow; it's a column that doesn't exist.

  • The opposite. Our scoring is deliberately built so that agreeing with you by chance doesn't count. Plenty of reports come back uncomfortable.

  • People soften feedback when their name is on it. And "you're great at what you do" isn't actionable. This measures one specific thing: can they describe your work correctly to someone else?

  • A named diagnosis, three ranked moves with copy-paste blocks, and a re-test date. Not a personality type.

  • Yes — 15 domains and 150 specialisms, from HR to civil engineering to capital markets.

  • Fully — assessment, report, and plan. Not a translation layer; a parallel experience.

Ready when you are

You'll find out either way. Better to find out on purpose.

Two minutes to position yourself. One link to see if the market agrees.

  • No account to start
  • Answers are anonymous
  • Nothing to pay until your corrective action plan is ready